Brand & Marketing Designer in the early years of banQi

I played a key creative role in the early days of banQi, Grupo Casas Bahia’s financial platform.

As a Senior Designer and Design Coordinator, I built and led creative projects and teams, shaping the brand’s visual identity and supporting major campaigns, TV commercials, product brandings, internal communications, digital experiences, print materials, and others.

How I Was Part of a Social Revolution Through Branding

As a Marketing Designer and Lead Designer, I played a pivotal role in the branding of Keighley Cougars, a team that’s been featured in some of the world’s most renowned media outlets for its groundbreaking efforts in promoting diversity and respect in European sports.

Expanding a European Startup Through Multimedia Marketing & Design

As Creative Lead, I helped drive Moochies’ global expansion, working with stakeholders worldwide. I led product and web design, advertising, social media, branding, and packaging, ensuring a strong international presence.

Crafting Strategic Designs for a Global Tech Leader

A wide range of strategic communications for Samsung, from visual identities and key visuals to catalogs, POP materials, and promotional campaigns. I was hands-on in planning and production, defining strategies and crafting materials that showcased the brand’s cutting-edge innovation and style.

180 Years of Innovation: Award-Winning Branding & PR for an Industry Icon

As part of the Ideal Axicom (Ideal Hill & Knowlton) team, I was deeply involved in the award-winning “thyssenkrupp 180 Years” campaign— a project that not only celebrated the company’s legacy but also strengthened its global presence and brand pride.