Hello!
My name is Denis Hideo and I have over 17 years of experience in art direction, marketing design, product design and branding.
I’ve been worked with renowned brands and led cross-functional creative projects and teams.
UI / UX
Design
Certificate
Web
Development
Certificate
Advanced
Art Direction
Certificate
Marketing and
Advertising
Bachelor’s degree
Corporate Design
Management
Graduate Studies
Business
Comm
I’ve crafted creative projects spanning various solutions for a diverse portfolio of great companies.
Thomas J. Watson once said: ‘Good design is good business.‘
I totally agree and think every design should be data-driven and aim to build effective solutions with the best of creativity.
I had the opportunity to be part of the development of the digital wallet for the Grupo Casas Bahia and provide creative support to the marketing team in areas such as CRM, Communication, Campaigns, Events, POS, and more.
Initially working as a Senior Designer, I built a creative team from scratch and coordinated professionals to meet the needs of various internal and external stakeholders. I was involved in several products, ranging from the Digital Wallet app to major campaigns and TV commercials.
Campaigns
Visual Identity / Branding
Social Media
Credit Card Machine Design
Internal Communication
Card Design and Packaging
Internal Culture Video
Black Friday Ad
Promotional Ad
banQi App – Digital Wallet
Moochies is a UK-based technology startup specializing in smartwatches designed for kids.
I led the creative team, overseeing the development and execution of product design, web design, advertising campaigns, social media strategies, point-of-sale materials, events, branding, and packaging.
Kit for Influencers
Point of Purchase Materials
Tabletops and Packaging
Smartphone and Watch Apps
Institutional Website
Ecommerce Website
TV and Web Ad – United Kingdom
TV and Web Ad – United Kingdom
Stand from CES 2022
Design and Motion for Social Media
Design and Motion for Social Media
Design and Motion for Social Media
As the brand and marketing designer for Keighley Cougars, an English rugby team, I’ve had the privilege of contributing to a significant social impact and great communication results on European sports, directly affecting people’s lives through inclusion and respect. And now you can see about it all over the media organically.
I have played a key role in shaping the team’s branding and logo, designing and developing the team’s website, managing stadium communications and club materials, as well as overseeing social media, creating team’s products and uniforms, producing videos, creating presentations, and supporting events.
LGBTQIA+ Pride Branding Repercussion
Identity Design
Repercussion on TV
With more than 15 years of professional experience, I’ve been creating 360-degree solutions for digital and print communication and branding.
Campaing Design and Point of Purchase Materials
Brochures, Website and Corporate Communication
Brochures, Magazine Ad and Internal Signs
Packaging for Maguary and DaFruta products
Captain America – Ads and Point of Purchase
Stand and Point of Purchase Materials
Influencer Kit for Nike / Corinthians
Branding for Nike project
Branding, products and website
Magazine Ad for ONG
TV Ad for Maguary Campaing
Endomarketing for DSM
Ads against slave labor exploration
I’ve had the privilege of being part of award-winning campaigns, such as the Thyssenkrupp 180th-anniversary campaign.
The corporate communication program for the 180th anniversary in South America achieved outstanding results. We had 500+ mentions of #tk180AS, 300+ employee testimonials, and positive feedback emphasizing “PRIDE.” Our campaign reached 1.5 million people, generated 24 media articles, reached an audience of 1.3 million, and yielded almost R$1 million in AdValue. The campaign also brought in 13,000 new website visitors, among other successes.
Sabre Awards Latin America 2018
Corporate Communications
Prêmio Jatobá
2018
Corporate Communications
I have received endorsements from the current Head of Marketing for Latin America at Electrolux, as well as from agency owners and industry leaders.
Ana Peretti
Eletrolux
Head of Marketing Latin America
“He is a highly dedicated, creative, inquisitive, generous professional who collaborates exceptionally well with cross-functional teams”
Alexandre Reibaldi
Ctrl+D Advertising Agency
Owner and Founder
“Excellent technical knowledge, unique creativity, project management skills, and great organizational ability. He is an outstanding professional, an engaged, motivated individual“
Marcos Amado
Grupo Casas Bahia
Marketing Manager
“Collaborative, responsible, meticulous, and extremely talented. His ability to calmly tackle complex demands and his daily care to ensure that deliveries are made is truly remarkable. Fantastic!“
I’ve combined technologies and design throughout my career, always focused on innovation:
Art Director
TWINZ DESIGN & PROPAGANDA
Samsung, Paramount Pictures, Coral, TAM, Tabasco, Accor, Aurora, Anglo
Art Director
CTRL+D
Bunge, Abbott, Maguary, Dafruta, Prefeitura de São Paulo, Ultragaz, Beneficência Portuguesa, Keldog, Editora Abril
Art Director
IDEAL HILL&KNOWLTON (AXICOM)
Nike, Nestlé, Nextel, Boeing, Embraer, LG, DELL, Uber, Volkswagen, Spotify, thyssenkrupp, DHL, Amgen
Marketing Designer
MOOCHIES TECHNOLOGIES LTD
Design Coordinator
GRUPO CASAS BAHIA – BANQI
Design Lead
MOOCHIES TECHNOLOGIES LTD
Now I am looking for new challenges
Please, if you’d like to learn more about me check out my curriculum.
Denis Hideo
Art Direction / Marketing Design / UI UX / Frontend Dev / Branding